Short articles, no clickbait, no SEO stuffing. What I'd share with a client while we wait for our coffee.
After eight years running an agency with eighty clients at once, I learned something uncomfortable: the model doesn't work for whoever pays the bill. Here's why Petit Roig is deliberately small — and why that suits you if you're an SMB.
Read the articleToday (26 May 2026) the Council of Ministers approved the draft. Fines up to €35M, AESIA as supervisor, and 2 August 2026 as the critical deadline. What you should do this week. Includes a free diagnostic tool.
On May 15 Google published an official guide saying you don't need tricks like llms.txt, chunking, or special schema for AI search. What it means for your business.
Practical checklist to spot the obvious budget and conversion leaks on any SMB website. The same I run before proposing anything to a new client.
Three cases where I saw real AI ROI in SMBs in 2026, and three where I haven't yet. No hype.
Why the GA4 your brother-in-law set up is probably lying to you. Coming soon.